I read a Tweet today from @RefWorks, a web-based bibliographic management tool we use at Pollak Library, promoting a new video, “The Library Minute: RefWorks”, produced by the Arizona State University Libraries.
Because I’m involved with our library’s emerging social media efforts, I decided to take a peak .
Although the video content itself is very useful, I found myself more intrigued by the name of the video, or more specifically, the name of the video series: The Library Minute.
I hopped onto their YouTube channel, in search of additional Library Minute videos and found a total of five in the series dating back to April: RefWorks, Interlibrary Loan, Facts About the ASU Libraries, and Connecting to Full Text Articles. All feature Anali Perry, the Collections & Scholarly Communications librarian at ASU, and each one provides a brief helpful engaging one minute overview on a particular library service or product.
I immediately thought how useful this type of approach would be here at our library. Our library already produces video tutorials, all are over one minute in length, although they rarely over two minutes long. So this is not a foreign concept to us. And we publish our videos to both YouTube and our website.
But following ASU’s shorter model, a one minute series, in additional to occasional longer more in-dept tutorials might not be a bad approach.
This type of series would work great on the web, but would also work great on the big screen TV in our library atrium (an idea voiced to me a while back by one of my colleagues). That shorter length is brief enough for patrons to stop and watch real quick on their way in and out of the library. And promoting the “one minute” factor tells patrons up front how much time they’d have to invest in sticking around to watch the whole video.
When I showed the ASU RefWorks video to another colleague today, he mentioned that this might be something we can produce in our Faculty Development Center. So, I hope this is an idea the three of us will definitely further explore.